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Monday, July 1, 2013

Basic Seo Interview Questions and Answers for freshers

This post contains some basic SEO interview questions and answers for freshers. Learn all these questions and answers.


What is SEO?

Search engine optimization (SEO) is the process of changing the position of a website or a web page in a search engine's search results (Organic or Natural results).

Types of SEO

Two Types of SEO are
  • On Page Optimization
  • Off Page Optimization

SEO Techniques:

Two SEO Techniques are
  • White Hat SEO
  • Black Hat SEO ( Negative SEO )

What is On Page Optimization?

On-page optimization is one of the types of SEO that refers to factor that gives outcome to a website or web page ranking on SERP ( Search Engine Results Page ). On-Page Optimization means controlling a webpage by you or by your page coding.
Some of the examples are HTML Code, Meta Tags like Meta Title, Description, Content Quality, Keyword Density, Outbound Links, Image Alt tag etc.

What is Off Page Optimization?

Off Page Optimization is also one of the types of SEO that are not controlled by the page coding.
Examples of Off-page optimization Link building, Blog posting, Image Sharing, Document Sharing, Video Sharing, Info graphics submission, Increasing Page Rank and Page Authority, Article submission, Getting high quality links from relevant sites etc.

What is Page Rank or PR?

Page Rank is a rank that has been provided by Google for each and every Webpage. This Rank ranges from 0 to 10. This Page Rank is calculated by an Algorithm used by Google Web Search Engine. PR of a web page is based on the number of backlinks that received from other high PR webpage.

What is a Backlink?

Backlink means incoming links to a website or webpage. Inbound links are always better than outbound links. Those links are also known as incoming links, inlinks, inward links etc. Getting backlinks from high PR and relevant site is always good. Inlinks from .org, .edu sites would increase your website or webpage ranking on SERP. Do-follow links are better than No-follow links.

Basic SEO Interview Questions and Answers

What are out bound Links?

An outbound-link (OBL) or outgoing link is a link from your website or webpage to another website or webpage.

What is a keyword?

Keyword is a word that is used for searching through Search Engines in order to get results related to your searched query.

What is Keyword Density?

Keyword density is the percentage density of a keyword or phrase available on a webpage compared to the total number of words on the page. It is one of the important ranking factors for search engines to display a webpage on the SERP. Providing junk keywords on a page would decrease the ranking of a webpage.

What is Anchor Text?

Anchor text is a clickable hyperlink that is also known as link text, link label and link title. The keyword contained in the anchor text would increase the ranking of a webpage that receives the incoming link.

What are organic results?

The page views come directly through SERP and not through any Off Page Optimization is known as organic results.

What is Googlebot?

Googlebot is the search bot software used by Google to index a webpage. Crawling, Caching and indexing of a webpage happen through this Googlebot by collecting details from that webpage.

What are Meta Tags?

There are several Meta tags used in HTML but the top four tags that are used for SEO are Meta Title, Meta Description, Meta Keywords and Robot tags.

What is Meta Title?

Title is the most important factors for a good SEO of a webpage. These tags should be located within head section. These tags should tell some useful information about that page. A good title tag should contain 60 characters. These titles would appear on the SERP for your website along with the Meta description of that page. Google won't penalize your page if it contains title with more than 60 characters and it skips the remaining characters. If a web page doesn't contain title tag means Google would select the H1 tag as title or it will provide the title by its own.
Always write title tag for the page and not for SEO, if you stuff keywords in you title then Google won't rank your webpage.

What is Meta Description?

A description tag should describe a webpage and it should contain keywords but don't stuff all the keywords. Meaningless description would affect your webpage. A description tag should contain 150 – 160 characters. If you provide meaningless or empty description, Google would take the description from the content available in that page.

What are Meta Keywords?

In early days Meta keywords are the least important tag for Search engine like Google. But it is an easy way to tell our important keywords to search engine. Meta keywords should contain less than 250 characters.
Now Google won't consider Meta keywords as one of the ranking factor.

What is White Hat Seo?

White Hat SEO is one of the SEO techniques that a Search engine always likes. Usage of SEO techniques, tricks and tactics by following search engine rules and regulations, algorithm and policies are known as White Hat SEO.

What is Black Hat Seo?

Black Hat SEO or Negative SEO is a common term for doing SEO Spamming Techniques. Usage of SEO by not following policies and regulations of search engine is called as black hat seo. Some of the black hat seo techniques are
  • Providing Low Quality content or duplicate content on the page
  • Getting backlinks from spammed or adult sites.
  • Giving keyword stuffed content on the page with background color
  • Getting too much backlinks from a single page with different anchor text that targets a single page of your website.
  • Cloaking
  • Google Bowling etc
There are so many SEO Spamming Techniques are available, for more information visit http://www.spamming-techniques.blogspot.com
More Seo Question and answers are available on Latest Seo News

122 comments:

  1. good explanation for beginner...

    Thanks,..............

    ReplyDelete
  2. Hi Sathiya,
    Do you really think that career in SEO is good? why?
    can u please explain me?
    Compare to career in SEO & in JAVA which one is good.

    Thank u.

    ReplyDelete
    Replies
    1. :) Nice Question Prashant Bhosale. Please give your mail id so that i will PM the answer for your question. I don't like to publish our conversation in my blog :). But i appreciate your question.

      Delete
    2. Sir, Please provide same information to me.

      Delete
    3. @Rahul Mhasade My email id is sathiyakumarseo@gmail.com you can ask your questions through your mail id and i'll you :) :)

      Delete
    4. Hi Sathiya,
      Do you really think that career in SEO is good? why?
      can u please explain me?
      Compare to career in SEO & in JAVA which one is good

      Delete
    5. Hi Sathiya,

      Same question please send to my mail ID: anilk7462@gmail.com

      Delete
    6. @Anil Kumar Ok. I'll send it to your mail id :) Thanks for visiting my blog

      Delete
    7. Hi Sathiya

      Same question please send to my mail id : saytocadet@gmail.com

      Delete
    8. @Sagar Can please ask your questions through mail. My mail id is sathiyakumarseo@gmail.com. Thanks for your comment..

      Delete
    9. Hi,
      Sathiya sir i have the same question/concerns about seo, kindly send me too. My email id: saketkmr1111@gmail.com

      Delete
    10. Hi Sathiya,
      Thanks for providing good A/Q material on seo.I have same questions abt seo. please send to my mail id : saketkmr1111@gmail.com

      Delete
  3. very nice , tomorrow I have to go for the interview and i got a great knowledge about seo from here. thanks for sharing. keep on sharing like this.

    ReplyDelete
    Replies
    1. Thanks for your good comment Saurabh Kumar :)

      Delete
  4. Is SEO useful in the career or not ? Tell me how it is useful. currently i am not the employee of any company. How it may useful.
    my mail id : malampati.sudheer@gmail.com

    ReplyDelete
    Replies
    1. Malampati Sudheer.. My another email id is sathiyakumarseoanayst@gmail.com and sathiya12790@gmail.com. you can contact me through any of these mail ids..

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  5. Malampati Sudheer.. My mail id is sathiyakumarseo@gmail.com please add me in your friends list.. I will tell you all the pros and cons of SEO.. :) :)

    ReplyDelete
  6. Thank for sharing its very useful info for me ,,,

    ReplyDelete
  7. Hi, Thanks for sharing basic Information about SEO, it helps for beginners.
    Keep it up..... :)

    ReplyDelete
  8. Hello Sathiya Kumar,
    I have some more question about SEO can we discuss ?
    If yes then please give me your gmail Id.

    ReplyDelete
  9. Yeah! we can discuss about SEO. My email id is sathiyakumarseo@gmail.com and sathiya12790@gmail.com.

    ReplyDelete
  10. Hi. Sathiya, I am Fresher in this Filed I am Very Happy After Reading this Blog on "Basic Seo Interview Questions and Answers for freshers"

    Thanks for your Blog and You

    ReplyDelete
  11. can you help me knowledge of all seo basic things when any person learing the seo firstly and scope of seo, and success in seo what are the methods?

    ReplyDelete
    Replies
    1. Yeah! sure.. mail me at sathiyakumarseo@gmail.com and i'll tell all the details. :)

      Delete
  12. Sir,
    Do you really think that career in SEO is good? why?
    can u please explain me?
    Compare to career in SEO & in DotNet which one is good.?

    ReplyDelete
  13. Yeah! Career in SEO is good only. It depends on the knowledge and experience you gained from SEO. We can’t compare SEO with DotNet. Each and every field has its own advantage. But salary package in DotNet is higher than SEO. Learn everything about SEO, SEM, SMO and the whole digital marketing techniques then you can reach a good position in this field. Before entering into this field me too had this fear but now I don’t think SEO is bad. :) :) Hope you understand. If you need any help contact me through my mail id sathiyakumarseo@gmail.com

    ReplyDelete
  14. Thank You so much Sir.
    Your explanation clear my confusion.

    ReplyDelete
  15. Thank You So much
    i have learn so many thing from this Blog and it help's me in Interview.

    ReplyDelete
  16. Hello, Thank you for telling everything about SEO in very Simple Language.

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  17. thank u sathiya kumar 4 da info

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  18. Good post , I don't know about "Google Bowling". Thanks for sharing

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  19. Hello Sathiya,

    How to create a link wheel please tell me..

    ReplyDelete
    Replies
    1. Link wheel is a technique that is used in Internet marketing as well as SEO to increase visits to a website and back link count. It is a chain of link that circulates through several websites. The main target is to complete the circle at a specific website.
      Eg:
      Site A links to Site B and back to the “Your Website”
      Site B links to Site C and back to the “Your Website”
      ...
      Site Y links to Site A and back to the “Your Website”

      Note:
      The worst case in this method is More Possibility for Google Penalization

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  20. hi..
    what is the purpose of keyword in SEO..?

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    Replies
    1. Keywords are the most important terms in SEO. If you need to do seo for a website you need main targeting keywords to optimize, you need keywords to put it in Meta title and description, you need keywords to write content in your website and keywords are need for both On- page and Off-page optimization techniques.

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  21. Thanks for your kind Reply Mr.sathiya

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  22. A very useful content for beginners like me thanks!

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  23. Hi, i need some more information regarding seo..can you help..n its a good blog for seo

    ReplyDelete
    Replies
    1. Thanks and Yeah! you can reach me through my mail id sathiyakumarseo@gmail.com . I will help you as much i can :-)

      Delete
  24. Hello,
    I want to know about ppc.how to do it.Plz rvrt me back.It is very informative blog.i got more knowledge by this.thanks for sharing.

    ReplyDelete
    Replies
    1. Thank you versha trivedi, PPC is Pay-Per-Click . It's an internet marketing technique. If you place an ad in Google ( Using Google AdWords ) for a specific keyword and if a searcher clicks that ad ( Next to Google result ) means you have to pay for that click. That is called CPC ( Cost Per Click ) . You can do PPC using your Gmail account. It's very difficult for me to explain each step in a single comment so go through this page http://www.wikihow.com/Create-Pay-Per-Click-(PPC)-Ad-Campaigns-for-a-Local-Business . or Mail me to sathiyakumarseo@gmail.com

      Delete
  25. its a very important information for me but i want some deep knowledge in all points with example.

    ReplyDelete
    Replies
    1. @Saras Srivastava Welcome to my SEO Blog and thanks for your comment. If you need any deep information regarding SEO please contact me through my email id sathiyakumarseo@gmail.com

      Delete
  26. Best site on seo like question and more information seo.Thanks are post good article in internet marketing.

    ReplyDelete
    Replies
    1. @Anil Kumar Welcome to my blog and thanks for your comment.

      Delete
  27. sathiya hi!

    i am niranjan. a senior web developer at a software development company.
    we are in the process of hiring SEO professionals.

    we will need them full time.

    can you help us create a question paper that would suit a 2-3+ years candidate.

    ReplyDelete
  28. Hi sathiya,

    This is Nagarjun .I have 2 yr exp in SEO filed. dis is best site for SEO question & ans

    I have 1 doubt wht is diff B/W SEO Analyst & SEO Executive ??
    which one is better position ?

    ReplyDelete
    Replies
    1. Thanks for your comment.
      Well you asked a good question that no one asked it before. I have worked as both SEO Analyst as well as SEO executive so I think I can answer your question. Executive is a person who has the power to put plans or actions in to effect while Analyst is a person who do analyze. If SEO Analyst analyzed a website and planned some working procedure for a website that SEO executive should do that plans into effect. So I think both works are important and being an Analyst is always BETTER than Executive and Analyst is a superior position than Executive. But most of the companies are asking both Analyst and Executive to do all the works.

      Delete
  29. Hi Sathiya,

    This Ranjith i got job in Infinity Media as SEO Training . Do you really think that career in SEO is good? ? carrer growth in SEO ?? My MAil id is sweetboy.ran@gmial.com

    ReplyDelete
    Replies
    1. Thanks for your comment Ranjith. Can you please ask your questions to my mail id sathiyakumarseo@gmail.com so that i can help you out here by answering clearly?

      Delete
  30. ya its very nice and it's very useful

    ReplyDelete
  31. Hi,
    i need some more information regarding seo..can you help..n its a good blog for seo
    On Page tec. and off page tech ..

    ReplyDelete
    Replies
    1. Thanks for your reply. If you need more details regarding SEO contact me through my email id sathiyakumarseo@gmail.com

      Delete
  32. Replies
    1. Thanks for your reply. If you need more details regarding SEO contact me through my email id sathiyakumarseo@gmail.com

      Delete
  33. thanku soo much for the valuable informtion.. really good .. kindly provide interview questions for SEM

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    Replies
    1. Thanks a lot Shruti Gupta. I'm planning to provide SEM interview questions also. Will publish SEM Interview questions soon. Check my blog for upcoming updates. If you need more details regarding SEO and SEM contact me through my email id sathiyakumarseo@gmail.com

      Delete
  34. very useful tips, how to see more with updated versions. Good luck! :)

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    Replies
    1. Thanks sreevathsa. Will publish updated posts soon. If you need more details mail me at sathiyakumarseo@gmail.com

      Delete
  35. thanks nice information for seo bigginers .Can you send me an example of on page optimization .

    ReplyDelete
    Replies
    1. Thanks anjit for your comment.. Send me your queries to my mail id sathiyakumarseo@gmail.com and I'll reply you ASAP..

      Delete
  36. Hi sathiya kumar this jan i joined one organization as a SEO analyst, and i don't know even whether this SEO field is good or bad. So please suggest me i have attach my email id with this mail "arjun2012.ece@gmail.com". Please send me your valuable comment and i'm waiting for your reply.

    ReplyDelete
    Replies
    1. Arjun I'll contact you through your mail id ASAP. Thanks for visiting my blog.

      Delete
  37. Replies
    1. Thanks for your comment Ram Nissy.. :)

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  38. Hi, Sathiya Can you send me an example of PPC ? and About PPC.
    send me this Id ( sudeep.websoft@gmail.com )

    ReplyDelete
    Replies
    1. Thanks Sudeep for your comment. I will send you a mail soon about PPC with example.

      Delete
  39. It's very nice & really very useful.

    ReplyDelete
  40. Replies
    1. SMO means Social Media Optimization. Optimising Social Media's like FB, Twitter, G+ for your website is called SMO

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  41. Good explanation for beginner...

    Thanks,.......

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    Replies
    1. Thanks for your comment Satya Panda :)

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  42. The important aspects of SEO have been explained in a very effective manner.

    ReplyDelete
  43. Amazing blog share by you that is very informative.
    Thanks for sharing useful information.

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  44. this is great interview question but i have question can i choose for seo as career is it good or not.? because i am BE engineering student.

    ReplyDelete
  45. Mail me Latest Updates on Digital Marketing... i m looking forward to gain more knowledge from you Sathiya Sir..

    ReplyDelete
    Replies
    1. Just mail your queries to my mail id sathiyakumarseo@gmail.com. when I get time I will reply ASAP. Thanks for your visit.

      Delete
  46. Thank You sir for sharing this knowledge.. it will help me, at least for answering basic Qs about SEO

    ReplyDelete
    Replies
    1. Thanks for your comment hemangini. If you have any queries mail me to sathiyakumarseo@gmail.com

      Delete
  47. Nice post.. All questionnaire are very common that asked in any interview. Thanks,

    ReplyDelete
  48. Hi. I really enjoyed my brief visit on your site and I’ll be sure to be back for more.
    Can I contact your through your email?

    Please email me back.

    Thanks!
    Kevin
    kevincollins1012 gmail.com

    ReplyDelete
    Replies
    1. Yes you can contact me @ sathiyakumarseo@gmail.com or you can call me at 994409953. I will reply you or response when I'm free. Thanks for your comment.

      Delete
  49. hello sir can we get onsite oppurtunity in seo.

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    Replies
    1. @Jyothi, Onsite opportunity is based on the type of organization you are working. In SEO onsite opportunity is very rare since it entirely website and Internet based work which we can work from our offsite itself. But if you get job in abroad you can move to onsite.

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  50. These r the basic seo question & answer update some new & advanced Mr Sathiya.

    ReplyDelete